Sarah Martin
About Me.
Bringing over 16 years of experience across fashion and lifestyle brands, I’m a hands-on art director who thrives on creative problem-solving. I’ve built high-performing campaigns and directed visual content that connects. My background spans small business ownership and leading brand teams in fast-moving environments, work that has sharpened both my eye for storytelling and my ability to stay organised under pressure.
KEY SKILLS
* Art Direction & Content Creation
* Social Media Strategy & Management
* Influencer Marketing & UGC
* Campaign Planning & Execution
* E-commerce & Website Management
* Digital Marketing & EDMs
* Team Leadership & Cross-functional Collaboration
* Budget Management
* Trend Forecasting & Brand Development
* Strong Communication & Time Management
PROGRAMS & PLATFORMS:
Photoshop, Illustrator, Figma, Klaviyo, Shopify, Later, Planoly, Canva, Capture One, Lightroom, Google Analytics, Microsoft Office Suite
EXPERIENCE
Typo
2026 - Current
ART DIRECTOR
- Define and evolve Typo’s visual identity across all channels.
- Lead direction and end-to-end management of photoshoots.
- Oversee shoot planning, styling and post-production.
- Manage stylist
Present creative concepts to key stakeholders.
Ceres Life
2025 - 2026
ART DIRECTOR
- Define and evolve Ceres Life visual identity across all channels.
- Lead direction and end-to-end management of photoshoots.
- Oversee shoot planning, styling and talent direction, content selection, and post-production.
- Manage stylist
- Present creative concepts to key stakeholders.
Stage II
2023 - 2025
MARKETING MANAGER
- Led all marketing and creative initiatives across the brand
- Plan, directed and executed campaign and e-commerce shoots
- Managed a team of stylists, graphic designers, and photographers
- Oversaw social strategy, influencer partnerships, EDMs and paid media
- Monitored performance and adjusted content strategies accordingly
- Maintained brand tone and visual consistency across all platforms
Marho & Co.
2019 - 2023
OWNER/OPERATOR
- Founded and managed boutique business from concept to execution
- Led all social media, marketing, buying, and visual merchandising
- Managed staff, customer service, and e-commerce site
- Designed in-store experience and built strong community presence
Ceres Life
2020 -2023
SOCIAL MEDIA MANAGER/BRAND STYLIST
- Directed campaign and e-commerce photoshoots
- Managed influencer strategy and relationships
- Created social content aligned with brand voice and seasonal campaigns
- Handled content planning, briefs, reporting, and competitor research
- Oversaw sample coordination and image selection for online
- Styled products for online platforms in alignment with brand guidelines
- Worked cross-functionally with photographers, stylists and producers
Cotton On
2018 - 2020
ECOMMERCE STYLIST
- Styled products for online platforms in alignment with brand guidelines
- Worked cross-functionally with photographers, stylists and producers
Marho
2010 - 2020
FOUNDER
- Founded and managed boutique business from concept to execution
- Led all social media, marketing, buying, and visual merchandising
- Managed staff, customer service, and e-commerce site
- Designed in-store experience and built strong community presence